As brands take stronger positions on reducing their impact on the environment, packaging has become a core focus for demonstrating their new green corporate citizenship credentials. With multiple FMCG companies pledging to make their packaging more sustainable by 2025 , there is a direct impetus to investigate and substitute away from polymer and into paperboard packaging.
This exclusive qualitative survey from Smithers examines the current state-of-the-art in paperboard packaging that has been developed as a greener alternative to existing polymer packs. It examines 17 leading segments, and charts the evolution and market opportunities across the next five years.
This will happen in a post-pandemic marketplace where plastics producers are themselves developing plastics grades with a reduced carbon impact, putting these in direct competition for packaging buyers.
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What will you discover?
- Critical analysis of the competing suitability for both paper and polymer packaging in an array of market applications.
- Profiles of recent market innovations, their route to market, and rankings for their potential to displace existing packaging formats across the period 2021-2026.
The Smithers Methodology
- How innovative paper and other fibre-based formats are displacing conventional polymer packs in 17 key market applications.
- Analysis of transition drivers in each application, including functional performance of existing and alternative technology; operational and implementation, unit packaging costs, sustainability scores, legislation, and the role of public opinion.
- Paper, and related fibre-based alternatives present a direct, tangible way for brand owners to show their commitment to the environment
- Post-COVID, sustainability will re-emerge as a packaging industry megatrend, and accelerate as consumer, brand owner and government targets shift
- There are 17 leading packaging segments where a future transition is plausible, but each face specific market and technical challenges
This report is based on extensive primary and secondary research. Primary research consisted of targeted interviews with packaging material suppliers, converters and experts drawn from key markets. This was supported by secondary research in the form of extensive literature analysis of published data, official government statistics, domestic and international trade organisation data, company websites, industry reports, trade press articles, presentations, and attendance at trade events.
Who should buy this report?
About the author
- Plastic, paperboard and alternative fibre material suppliers
- Packaging converters
- Brand owners and packaging buyers
- Packaging industry consultants and analysts.
Derek Hindle is a well-travelled multi-cultured, creative, strategic thinking professional with over 15 years’ experience in the packaging industry specialising in the plastics, and caps and closures segments. He has experience of various functions within leading packaging organisations, including project development, R&D and marketing. He is also founder of the UK-based Circular Citizen initiative designed to encourage the packaging waste and promote a circular economy in plastics.